Indoor air quality (IAQ) marketing 101.
Author(s) : PRICE M. A.
Type of article: Article
Summary
Sets out the principles to consider adopting when developing a marketing strategy for IAQ products or services. Concludes by listing the top 10 commercial profit centres in IAQ. In addition suggests the type of services a homeowner may be interested in and lists the top 10 residential IAQ profit centres in the USA.
Details
- Original title: Indoor air quality (IAQ) marketing 101.
- Record ID : 1997-3496
- Languages: English
- Subject: Figures, economy
- Source: DucTales - vol. 8 - n. 1
- Publication date: 1996
Links
See the source
Indexing
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Themes:
Indoor air quality;
Air conditioning: economics and statistics - Keywords: Air quality; Market; USA; Air conditioning; Marketing
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