Indoor air quality (IAQ) marketing 101.

Author(s) : PRICE M. A.

Type of article: Article

Summary

Sets out the principles to consider adopting when developing a marketing strategy for IAQ products or services. Concludes by listing the top 10 commercial profit centres in IAQ. In addition suggests the type of services a homeowner may be interested in and lists the top 10 residential IAQ profit centres in the USA.

Details

  • Original title: Indoor air quality (IAQ) marketing 101.
  • Record ID : 1997-3496
  • Languages: English
  • Subject: Figures, economy
  • Source: DucTales - vol. 8 - n. 1
  • Publication date: 1996

Links


See the source