PROFITS DOWN BUT VARIETY UP IN BRITAIN'S GROWING MARKET.

Author(s) : KEMP G.

Type of article: Article

Summary

THE ARTICLE REPORTS THE ACTIVITIES OF MAJOR MARKETING GROUPS, HOUSEHOLD NAMES, THROUGHOUT GREAT BRITAIN IN CONNECTION WITH FROZEN AND CHILLED FOODS. SOME SMALL FIRMS WITH SPECIALISED PRODUCT ARE MERGING TO FORM A MARKETING SERVICE. FROZEN FOOD SALES GREW BY 15 TO 16 PERCENT IN BOTH 1981 AND 1982. C.R.F.

Details

  • Original title: PROFITS DOWN BUT VARIETY UP IN BRITAIN'S GROWING MARKET.
  • Record ID : 1985-0385
  • Languages: English
  • Subject: Figures, economy
  • Source: Quick frozen Foods int. - vol. 25 - n. 3
  • Publication date: 1984/01
  • Document available for consultation in the library of the IIR headquarters only.

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