Ensuring growth in food companies.

Name: L'entreprise agroalimentaire : assurer la croissance.
ISBN: 2980520705

L'entreprise agroalimentaire : assurer la croissance.

Author(s) : BEAULIEU Y., BERNARD F., FORTIN J.

Type of monograph: Book

Summary

The book deals with development in agro-food companies, and particularly with the following topics: worldwide environment, the great commercial conglomerates, typical company problems, including business objectives, and human and financial matters; market studies and marketing, advertising; information, research.

Details

Original title: L'entreprise agroalimentaire : assurer la croissance.
Record ID : 1997-2583
Languages: French
Subject: Figures, economy
Publication: Editions du Monde alimentaire - Canada/Canada
Publication date: 1996
ISBN: 2980520705
Source: Source: 346 p. (15 x 22.8); fig.; tabl.
Document available for consultation in the library of the IIR headquarters only.

Indexing

Themes: Research, education and training;
Economic data and statistics
Keywords: Food industry; Food; Economy; Management; Research; Marketing