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Cut flowers: a delicate chain.

Author(s) : KOEGELENBERG I.

Type of article: Article

Summary

Cut flowers are shipped through various marketing channels at temperatures that are often too high, resulting in increased shrinkage, disappointed customers, and decreased profits. When the stakes are this high, maintaining the cold chain is not optional – it is the difference between beautiful, fresh flowers, or a spoilt, worthless product.

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Pages: 1, 11-14

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Details

  • Original title: Cut flowers: a delicate chain.
  • Record ID : 30010838
  • Languages: English
  • Subject: General information
  • Source: Cold Chain - vol. 27 - n. 6
  • Publication date: 2014/01

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