Facts and changes in consumer behaviour: linear patterns?

Le comportement d'achat face au linéaire : faits et évolution.

Author(s) : DOKHAN F.

Summary

This PowerPoint study focuses specifically on the psychological behaviour of consumers in a hypermarket, with respect to refrigerated display cabinets.

Details

  • Original title: Le comportement d'achat face au linéaire : faits et évolution.
  • Record ID : 2009-2201
  • Languages: French
  • Subject: Figures, economy
  • Source: 10e Journée Grand Froid.
  • Publication date: 2007/03/22

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