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Freeze frame, the frozen food consumer.

Author(s) : FFA, Freeze Frame

Type of monograph: Booklet

Summary

This report, supplement to "Progressive Grocer" and "Frozen Food Age" magazines and sponsored by AFFI (American Frozen Food Institute), is the culmination of an extensive consumer research study designed to deliver insights into the current and future success of the frozen food category in meeting consumers' demands for high quality, great tasting and convenient home meal solutions.

Details

  • Original title: Freeze frame, the frozen food consumer.
  • Record ID : 1999-2651
  • Languages: English
  • Subject: Figures, economy
  • Publication: Frozen food age - United states/United states
  • Publication date: 1998/08
  • Source: Source: 30 p. (20.4 x 27.7); fig.; phot.; tabl.
  • Document available for consultation in the library of the IIR headquarters only.

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