PACKAGING AND MARKETING OF FROZEN FOODS.

EMBALLAGE DES PRODUITS SURGELES ET MARKETING.

Author(s) : CHOLLET R.

Type of article: Article

Summary

THE SELECTION OF DIFFERENT TYPES OF PACKAGING FOR FROZEN FOODS (CARDBOARD BOX, TRAY OR PLASTIC BAG) IS SUBJECTED TO SO VARIOUS TECHNICAL AND COMMERCIAL CONSTRAINTS THAT EACH MANUFACTURER HAS TO DEFINE HIS OWN POLICY, AS SHOWN BY THE RESULTS OF THE SURVEY OF THREE GREAT FRENCH MAKES. G.G.

Details

  • Original title: EMBALLAGE DES PRODUITS SURGELES ET MARKETING.
  • Record ID : 1983-2355
  • Languages: French
  • Source: Surgélation - n. 211
  • Publication date: 1983/02
  • Document available for consultation in the library of the IIR headquarters only.

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