ShareFROZEN FOOD FROM THE CONSUMER'S PERSPECTIVE.
[In German. / En allemand.]
Author(s) : PORSCH S.
Type of article: Article
Summary
THE AUTHOR, PRESIDENT OF THE GERMAN HOUSEWIVES' ASSOCIATION, GIVES SOME MARKETING TIPS, INCLUDING: WHAT INFORMATION SHOULD BE GIVEN TO THE CONSUMER ABOUT THE PRODUCT, THE BEST PACKING METHODS AND MATERIALS, AND SUGGESTIONS FOR SHOP AND MERCHANDISE ARRANGEMENT AND PRODUCT SELECTION. M. C.
Details
- Original title: [In German. / En allemand.]
- Record ID : 1992-1149
- Languages: German
- Source: Tiefkühl-Rep. - vol. 19 - n. 8
- Publication date: 1991/08
- Document available for consultation in the library of the IIR headquarters only.
Links
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Indexing
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Themes:
Freezing of foodstuffs;
Packaging - Keywords: Retail trade; Germany; Frozen food; Shop; Labelling; Packaging
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INVESTIGATING DIFFERENT COSTS WITH A VIEW TO IM...
- Date : 1991/08
- Languages : German
- Source: Tiefkühl-Rep. - vol. 19 - n. 8
View record
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SIMULATION MODELLING OF FROZEN FOOD DISTRIBUTIO...
- Author(s) : EARL W. H., ALLEN D. H., KINDLEYSIDES L.
- Date : 1985
- Languages : English
- Source: Storage lives of chilled and frozen fish and fish products.
- Formats : PDF
View record
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SELF-ADHESIVE MATERIAL FOR DEEP FROZEN PRODUCTS.
- Date : 1983/06
- Languages : German
- Source: Inf.d. Verpack - n. 6
View record
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Today's packaging environment: an air of uncert...
- Author(s) : CANNARD P.
- Date : 1995/05
- Languages : English
- Source: Frozen Food Rep. - n. 3
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Acceptability of frozen stored consumer fish pr...
- Author(s) : MACKIE I. M., HOWGATE P., CRAIG A., et al.
- Date : 1986/05
- Languages : English
- Source: International Journal of Refrigeration - Revue Internationale du Froid - vol. 9 - n. 3
- Formats : PDF
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