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PROFILE OF THE QUICK-FROZEN FOOD AND ICE CREAM BUYER.

PROFIL DE L'ACHETEUR DE SURGELES ET GLACES.

Author(s) : PINET B., LEHUT B.

Type of article: Article

Summary

THE QUICK-FROZEN FOOD AND ICE CREAM MARKET IN FRANCE. ITS EVOLUTION FROM 1974 TO 1986 (ESTIMATE). SHARE OF THE VARIOUS DISTRIBUTION CHANNELS BOTH FOR QUICK-FROZEN FOODS AND ICE CREAM (RETAILERS, FREEZER-CENTRES, HOME SERVICE) AS A FUNCTION OF VARIOUS CRITERIA: AGE OF CUSTOMERS, INCOME LEVEL, PRESENCE OF CHILDREN AT HOME, NUMBER OF PERSONS IN THE FAMILY, SIZE OF THE TOWN, HOUSEHOLD REFRIGERATING EQUIPMENT. DEVELOPMENT PROSPECTS UP TO 2000. J.G.

Details

  • Original title: PROFIL DE L'ACHETEUR DE SURGELES ET GLACES.
  • Record ID : 1987-2460
  • Languages: French
  • Subject: Figures, economy
  • Source: Grand Froid - vol. 3 - n. 19
  • Publication date: 1987/02
  • Document available for consultation in the library of the IIR headquarters only.

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