Share

LARGE CENTRAL DISTRIBUTION CENTRES AND FROZEN FOODS.

LES CENTRALES DE LA GRANDE DISTRIBUTION FACE AU GRAND FROID.

Author(s) : CORDIER F.

Type of article: Article

Summary

THE PAPER SURVEYS THE OPINIONS OF THE PURCHASE CENTRES OF THE MAIN GROUPS OF LARGE DISTRIBUTION IN FRANCE ABOUT THEIR POLICY FOR THE DEVELOPMENT OF FROZEN FOOD DEPARTMENTS IN MEDIUM AND LARGE STORES: PROGRESS OF THE DEPARTMENT, PRESENTATION, PACKAGING, SELECTION OF PRODUCTS EXHIBITED, LOGISTIC OF SUPPLY, ASSORTMENT AND POLICY OF BRAND NAMES, FREEDOM EXTENT OF THOSE RESPONSIBLE OF THE DEPARTMENT, QUALITY CONTROL, PROMOTION, CONDITIONS OF FUTURE DEVELOPMENT. J.R.

Details

  • Original title: LES CENTRALES DE LA GRANDE DISTRIBUTION FACE AU GRAND FROID.
  • Record ID : 1985-1462
  • Languages: French
  • Source: Surgélation - n. 229
  • Publication date: 1984/10
  • Document available for consultation in the library of the IIR headquarters only.

Links


See other articles in this issue (2)
See the source

Indexing