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COOLING OF FRUIT AND VEGETABLES: A TASK FULL OF PERSPECTIVES.

Author(s) : VENDELBO P.

Type of article: Article

Summary

THE FRUIT AND VEGETABLE TRADE MAKES UP A CONSIDERABLE PART OF THE MARKET OF EVERYDAY COMMODITIES. MOST SUPERMARKETS HAVE REALIZED THE IMPORTANCE OF THIS PRODUCT LINE AS REGARDS THE DIRECT EARNINGS AS WELL AS THE IMAGE OF THE STORE. REPEATED EXAMINATIONS INDICATE THAT THE CONSUMERS GIVE HIGH PRIORITY TO THE QUALITY OF FRUIT AND VEGETABLES ON CHOOSING PLACE OF PURCHASE. EVEN IF A LOT OF MONEY IS MADE ON FRUIT AND VEGETABLES, THE RESULT MIGHT BECOME MUCH BETTER.

Details

  • Original title: COOLING OF FRUIT AND VEGETABLES: A TASK FULL OF PERSPECTIVES.
  • Record ID : 1988-1020
  • Languages: English
  • Source: ScanRef - vol. 16 - n. 4
  • Publication date: 1987/06
  • Document available for consultation in the library of the IIR headquarters only.

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