ShareFROZEN CAULIFLOWER IS GAINING EUROPE.
LE CHOU-FLEUR SURGELE A LA CONQUETE DE L'EUROPE.
Type of article: Article
Summary
COMMENTS UPON THE STRATEGY OF A MEDIUM SIZED FIRM DEVOTED TO THE PROCESSING OF VEGETABLES GROWN IN LEON REGION, BRITTANY. BESIDES TWO BASIC PRODUCTIONS, FROZEN CAULIFLOWER AND CANNED OR FROZEN ARTICHOKE, THE FIRM APPLIES A VERY FLEXIBLE DIVERSIFICATION POLICY TOWARDS THE PRODUCTS, IN ORDER TO EVEN OUT PRODUCTION AT BEST ALL OVER THE YEAR AND IMPLEMENTS A VERY ACTIVE COMMERCIAL STRATEGY IN EXPORTS. J.R.
Details
- Original title: LE CHOU-FLEUR SURGELE A LA CONQUETE DE L'EUROPE.
- Record ID : 1987-0159
- Languages: French
- Source: RIA (Paris) - n. 363
- Publication date: 1986
- Document available for consultation in the library of the IIR headquarters only.
Links
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Indexing
- Themes: Vegetables
- Keywords: France; Artichoke; Vegetable; Freezing; Cauliflower
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- Source: 20th International Congress of Refrigeration: Refrigeration into the Third Millennium.
- Formats : PDF
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