SharePACKAGING AND DISPLAY OF FROZEN FOODS.
CONDITIONNEMENT ET PRESENTATION DES SURGELES.
Author(s) : HERARD P.
Type of article: Article
Summary
THE DRAMATIC DEVELOPMENT OF FROZEN FOODS IS LINKED TO THE EFFORTS OF LARGE DISTRIBUTORS FOR THE DISPLAY OF FOODS (VERTICAL GLASS-FRONTED CABINETS, SPECIALIZED COUNTERS), THE WIDE VARIETY OF PRODUCTS DISPLAYED, THE ACTION OF LINKING ORGANIZATION BETWEEN PACKERS AND DISTRIBUTORS AND THE QUALITY OF THE NUMEROUS TYPES OF PACKAGINGS WHOSE PHYSICAL ASPECTS SHOULD SUGGEST THE IDEA OF PRODUCT QUALITY TO THE POTENTIAL CONSUMER. J.L.
Details
- Original title: CONDITIONNEMENT ET PRESENTATION DES SURGELES.
- Record ID : 1987-0971
- Languages: French
- Source: Rev. gén. Froid - vol. 76 - n. 6
- Publication date: 1986
- Document available for consultation in the library of the IIR headquarters only.
Links
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Indexing
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Themes:
Freezing of foodstuffs;
Packaging - Keywords: Display cabinet; Quick-frozen food; Frozen food; Packaging; Marketing
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L'emballage des produits congelés ou surgelés.
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- Date : 1994/06
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