ShareMERCHANDISING AS SEEN BY CUSTOMERS.
LE < MERCHANDISING > VU PAR LES CLIENTS.
Type of article: Article
Summary
RESULTS OF AN INVESTIGATION CARRIED OUT AMONG CUSTOMERS OF MULTISPECIALISTS AND FREEZER CENTERS ON MERCHANDISING: ESSENTIAL ROLE OF CABINETS, OPAQUE CUPBOARDS OR CONTAINERS, ARTICLE REGROUPING BY PRODUCT TYPE AND FORM OF COOKING, TRANSPARENT PACKAGING OR WITH A PHOTO, INFLUENCE OF CUSTOMERS' HABITS. J.L.
Details
- Original title: LE < MERCHANDISING > VU PAR LES CLIENTS.
- Record ID : 1989-1369
- Languages: French
- Source: Grand Froid - vol. 4 - n. 35
- Publication date: 1988/07
- Document available for consultation in the library of the IIR headquarters only.
Links
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Indexing
- Themes: Freezing of foodstuffs
- Keywords: Display cabinet; Supermarket; Frozen food; Freezing; Marketing
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Retail display equipment.
- Author(s) : CORTELLA G.
- Date : 2000
- Languages : English
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Amélioration du fonctionnement des meubles ouve...
- Author(s) : GAC A., GAUTHERIN W.
- Date : 1979/05
- Languages : French
- Source: International Journal of Refrigeration - Revue Internationale du Froid - vol. 2 - n.3
- Formats : PDF
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Espositori per la vendita: gestione dei surgela...
- Author(s) : BILLIARD F.
- Date : 2017
- Languages : Italian
- Source: Industria & Formazione - vol. 41 - n.407
- Formats : PDF
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Operating temperatures of supermarket frozen re...
- Author(s) : TALBOT L., PURNELL G., JAMES S. J., JAMES C.
- Date : 2020/09
- Languages : English
- Source: International Journal of Refrigeration - Revue Internationale du Froid - vol. 117
- Formats : PDF
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Frozen food retail: Measuring and modelling ene...
- Author(s) : MYLONA Z., KOLOKOTRONI M., TASSOU S. A.
- Date : 2017/06/01
- Languages : English
- Source: Energy and Buildings - vol. 144
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