Share

RETAIL SALES AND THE CONSUMPTION OF FROZEN FOODSTUFFS AND FISH IN HIGHLY DEVELOPED COUNTRIES.

[In Czech. / En tchèque.]

Author(s) : HOREJSI J.

Type of article: Article

Summary

THE PURPOSE OF THE SURVEY WAS TO COMPARE THE FROZEN FOOD MARKET IN HIGHLY INDUSTRIALIZED COUNTRIES WITH THAT OF CZECHOSLOVAKIA. THE VARIOUS ASPECTS SURVEYED WERE THE DEVELOPMENT OF THE FROZEN FOOD TRADE, STORAGE CAPACITIES AT RETAILERS, REFRIGERATED TRANSPORT FLEETS, REFRIGERATING EQUIPMENT IN RETAIL SALE OUTLETS AND DOMESTIC FREEZERS. THE AUTHOR WAS IMPRESSED WITH ORGANIZATIONAL CONDITIONS IN INDUSTRIALIZED COUNTRIES, VIZ EFFICIENT SALES PROMOTION OF FROZEN FOODS, MORE INSTITUTIONAL CATERING, PRICE BALANCING ACCORDING TO VOLUMES OF SALES AND THE LARGE FROZEN FOOD SALES IN SUPERMARKETS AND DEPARTMENTAL STORES.

Details

  • Original title: [In Czech. / En tchèque.]
  • Record ID : 1987-1220
  • Languages: Czech
  • Subject: Figures, economy
  • Source: Prum. Potravin - vol. 37 - n. 11
  • Publication date: 1986
  • Document available for consultation in the library of the IIR headquarters only.

Links


See other articles in this issue (2)
See the source

Indexing