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The potato market is striving to achieve consumer recognition.

Pommes de terre : un marché en quête de reconnaissance auprès des consommateurs.

Author(s) : DELORON J. P.

Type of article: Article

Summary

In 2001, the market for fried potatoes and other garnishes has remained stable in volume but decreased slightly in value. During the winter, it was the leading branch of the frozen food market in terms of the number of units sold to consumers. On shop shelves, the offer is increasingly innovative, but the visibility of products in medium-sized and large supermarkets is still far from perfect.

Details

  • Original title: Pommes de terre : un marché en quête de reconnaissance auprès des consommateurs.
  • Record ID : 2002-2981
  • Languages: French
  • Source: Monde Surgelé - n. 75
  • Publication date: 2002/04
  • Document available for consultation in the library of the IIR headquarters only.

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