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CONSUMERS AND MAKES OF MEAT PRODUCTS.

CONSOMMATEURS ET MARQUES DE PRODUITS CARNES.

Type of article: Article

Summary

DURING A SURVEY MADE IN PARIS AREA (APRIL 1983), NEAR SUPERMARKETS OR SHOPPING CENTRES, 307 PEOPLE GAVE THE CRITERIA DETERMINING THEIR SELECTION OF FROZEN GROUND STEAKS: PRICE IS QUOTED GENERALLY (89.2% OF ANSWERS), 87. 3% PAY SPECIAL ATTENTION TO THE NUMBER OF UNITS PER PACKAGE, 78.5% TO THE FAT PERCENTAGE OF THE PRODUCT AND 72.3% TO THE EXTERNAL APPEARANCE OF THE PACKAGE. FOR 63.7% THE MAKE DOES NOT SEEM IMPORTANT. G.G.

Details

  • Original title: CONSOMMATEURS ET MARQUES DE PRODUITS CARNES.
  • Record ID : 1984-1280
  • Languages: French
  • Subject: Figures, economy
  • Source: Filière Viande - n. 56
  • Publication date: 1983/05
  • Document available for consultation in the library of the IIR headquarters only.

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