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FROM STEAK TO HAMBURGER, DIVERSIFICATION OF PRODUCTS.

DU STEAK AU HAMBURGER : DIVERSIFIER POUR EXISTER.

Author(s) : HALIQUE V.

Type of article: Article

Summary

DISCUSSION ON PRESENT TRENDS IN THE FRENCH MARKET FOR MINCED MEAT. THE DEFINITION OF DIFFERENT TYPES OF PRODUCTS OFFERED (FROM PURE BEEF STEAK MINCE TO THEMOST COMPLEX FORMULAE FOR HAMBURGERS) IS GIVEN WITH EMPHASIS ON THE PROGRESSIVE SEGMENTATION OF A MARKET ENDEAVOURING TO MAINTAIN ITS DEVELOPMENT WHILE THERE IS A REGRESSION IN THE OVERALL CONSUMPTIONS OF BEEF. J.R.

Details

  • Original title: DU STEAK AU HAMBURGER : DIVERSIFIER POUR EXISTER.
  • Record ID : 1988-0838
  • Languages: French
  • Subject: Figures, economy
  • Source: Surgélation - n. 258
  • Publication date: 1987/05
  • Document available for consultation in the library of the IIR headquarters only.

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